
This film tells the story of the economic war between the four main companies of the large retailers. This war symbolizes the transformation of the economy of the consumption over the last 50 years. It also questions the present and future stakes: how to imagine the 21th century's consumption style.

Georges Plassat

Serge Papin

Bertrand Gobin

Yves Puget

Michel-Édouard Leclerc

Michel Bon

Anne Perrot

Christian Jacquiau

Gary Swindells

Philippe Moati

Henri Brichart

Jacques Creyssel
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